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Competing for a Share of the Digital Wallet

The convergence of mobile, digital, and financial services theoretically created a prime environment for the rapid growth and adoption of the “digital wallet.”

ABSTRACT: The penetration of mobility and mobile devices was expected to disrupt the payments ecosystem – instead, major OEMs and OS platforms compete for prominence in the payments ecosystem in the US, sluggishly attempting to lead the US to become leading “digital wallet” platform providers. The laggard nature of the US market contrasts with other markets given the US’ unique combination of market players, processes, and consumer expectations. We explore two observable routes of implementation and the associated strategic implications on the future for the digital wallet.

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